What:
“Zika Topic of the Week” is a coordinated communication approach to highlight a simple prevention message each week. The prevention message will be featured on the CDC.gov homepage, throughout the Zika website, and through social media. Social media messages will be developed for release during the week. The messages will be shared with our partners to encourage them to post for their audiences. When possible, the Zika prevention message will intersect with an established communication plan (i.e., Summer Olympics).
Week of August 15:
CDC Zika Topic of the Week for August 15 is Bite Back Against Mosquitos.
CDC has introduced a Zika topic of the week to highlight simple prevention messages. The topic for the week of August 15-20 is Bite Back against Mosquitoes, in honor World Mosquito Day on August 20. Learn more about mosquitoes and how to protect yourself. More information about the topic, including sample social media messaging and suggested web links, is attached. The weekly prevention message is featured on the CDC.gov homepage, throughout the Zika website, and on social media.
Download the CDC Zika Widget for your website:
• English: http://www.cdc.gov/widgets/zika/index.html
• Spanish: http://www.cdc.gov/widgets/zikaspanish/index.html
Sample social media to help spread the word:
Facebook:
• If you’ve recently traveled to an area with Zika & developed symptoms, you can protect your sex partner(s) by using condoms or not having sex. Men: Take these precautions for at least 6 months after symptoms started. Women: Take these precautions for at least 8 weeks after symptoms started. Learn more: http://www.cdc.gov/zika/transmission/sexual-transmission.html
• Zika infection during pregnancy can cause birth defects. Protect against Zika. Use condoms or don’t have sex for the rest of your pregnancy if you partner has been in an area with Zika. Learn more: http://www.cdc.gov/zika/transmission/sexual-transmission.html
Twitter:
• Bring home souvenirs, not Zika. Wear mosquito repellent and use condoms during & after travel to an area with #Zika. Learn more: http://www.cdc.gov/zika/prevention/protect-yourself-and-others.html
• If you’re a #parent or will be soon, learn about #Zika & how to protect your family http://www.cdc.gov/zika/transmission/sexual-transmission.html
• Recently traveled to area w/#Zika? Condoms can reduce the risk of passing Zika through sex http://www.cdc.gov/zika/transmission/sexual-transmission.html